Our women beneficiaries are breaking barriers and transforming patriarchal mindsets through the success of their MSMEs, having first endured and risen above oppression. Their journeys are powered by trending topics like financial and digital literacy, market research, product diversification, sales strategies, marketing, and setting ambitious annual targets. By bringing professionalism to the unorganized sector, YouthAid empowers marginalized individuals to become dynamic contributors to the economy. True self-reliance, as envisioned in Aatmanirbhar Bharat, is only achieved when individuals not only rise above the poverty line but continue to thrive.
Prema who has broken her generational workers mentality said “I am now a role model to my son as he has seen my transition from accepting unjust working conditions at a job to personal and financial freedom through my business.
Bringing to you stories of resilience of people who are no less than superheroes.
Conditioned to believe only their husbands could work, the widows were scared to talk to strangers or leave their huts. When new financial responsibilities fell on them, they felt hopeless and helpless.
She used to give up on all her aspirations due to the fear of her heart problem. Entrepreneurship gave her the strength to think beyond her disability and follow her dream of starting a business.
Udyamita Yatra held 3 day entrepreneurship development training programs in all 36 districts of Maharashtra across 40 days along with interactions with students at ITI Colleges.
YAF saved me from committing suicide, helped me stand on my feet after my husband’s death and become a role model for my daughters.
She wants to grow her business to educate her girl child. "I want her to know her rights, not bow to patriarchy. Income increased after YAF helped us when we couldn't pay exam fees.
I was selling at a very local village level but when I came to YESummit in Pune City, I was exposed to customers and entrepreneurs from India and abroad. I began to dream to make a mark nationally and globally as the judges taught me professionalism
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"Despite my BA degree, I struggled to find work due to my blindness and questioned my worth. YAF's support helped me regain hope and now I want to inspire others. If I can succeed, so can you. Start from home if you face mobility challenges. Thanks to the atta chakki machine I received, I can now save money and contribute to my brother's birthday gift."
"I thought I could not afford my son's expensive physical therapy after his accident, YAF's training showed me that my own financial resources were sufficient to afford it. I had to use bank services to my benifit and apply saving techniques"
"I always thought starting a business required lots of money, this stopped me from taking the first step. YAF removed this misconception and guided me on how to start small. I bought a tailoring machine after saving 12 a day."
"Before YAF'S training I used to look at my business as just a simple exchange of cash for products and directly jumped to quote my price. Now my priority is to provide an all round value to my customers"
"I worked all day but still earned insufficient profits. At YAF's training I learnt that my pursuit of getting rid of all my vegetable made me set my prices at unreasonably low rates. I had to be smarter"
“The judges at YESummit
explained to me the system of how middle men pay exploit artisans by buying my products at ₹2,000 and selling them for ₹50,000. I understood my true value that day.”
Flat no. 102, Crown Plaza, Deccan College Rd, next to Manuski, Crown Co-Op Housing Society, Jai Jawan Nagar, Salwe Nagar, Yerawada, Pune.
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